Explore commonly asked questions and view the full FAQ document here.
Advisor Center’s suite of sophisticated, quick to use tools make it easy to analyze portfolios, identify potential areas of risk, evaluate potential tax impacts and more, helping you build and manage resilient portfolios.
With client friendly PDF outputs at the click of a button, you can share this information with clients and prospects in person or via email, to highlight the value you bring and how working with you could change their trajectory. This can help you build the confidence your clients need to invest, and stay invested, with you.
Simply click on the “Sign In” button at the top right of this page. You will be prompted to complete a quick form so we can verify your registration. If you’ve visited before, simply sign in and visit your favorite Advisor Center pages. Once you register or log in, you’ll gain access to Advisor Center’s suite of tools, insights, continuing education courses, and more exclusive to financial professionals.
Advisor Center’s suite of portfolio tools is powered by BlackRock’s Aladdin platform, the same risk technology relied on by many of the world’s largest financial institutions. With Aladdin, you can better understand potential risk exposures with holdings based analysis in addition to traditional, backward looking performance analysis. 78% of advisors say that portfolio risk is proactively brought up by clients.1 When speaking with your clients, you can position your access to tools powered by the Aladdin platform as a differentiator to help them better understand risk.
Nothing! Advisor Center is a complimentary suite of tools available to financial professionals to help analyze portfolios more quickly and have better conversations with clients. Your ability to go into Advisor Center as frequently as you want makes it easy to get fast answers. If there are topics for which you need deeper analysis, you may also have access to consultations with our Portfolios Solutions team and other value add or portfolio construction resources.
Whether you build your own models or leverage third party portfolios, you can upload those portfolios into Advisor Center in two easy ways: 1) Copy and paste a list of tickers and weights from an external datasheet (i.e., Excel) with ‘ticker’ in the first column and ‘weight (%)’ in the second. 2) You can also type in tickers and weights manually, searching a broad universe of US open end funds, closed end funds, ETFs, stocks, etc.
Once uploaded, enter a name for the portfolio and use the dropdown to specify the portfolio type. See and manage all your portfolios at once in the Portfolio Library.
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Put the power of the Aladdin platform at the heart of what you do.
Use Advisor Center's 360° Evaluator and Scenario Tester tools to see the value of the Aladdin platform as you analyze, compare and stress test portfolios.